Description of the Role:
Full-time place reporting to the Head of Digital
As the Affiliate Marketing Manager, you’ll lead shaping the general internet online affiliate marketing technique to assist maximise industrial efficiency. You will handle all features of our internet online affiliate marketing exercise to ship ROI and new buyer acquisition development targets throughout home and worldwide markets.
This is an thrilling function as The Fold launches and develops this fledgling advertising channel. You will thrive on accountability and luxuriate in a way of possession as you drive this programme ahead.
Working with our newly appointed affiliate company (Rakuten) you’ll take direct possession of essential companion relationships, handle the affiliate platform, supply and recruit new affiliate companions, and negotiate new placements and promotions.
Your Responsibilities:
Drive and personal affiliate companion relationships (through Rakuten) to drive buyer development and income.
Grow our affiliate community by constructing deep collaborative relationships with associates.
Vet potential associates to make sure model alignment, content material high quality, and promotional techniques to make suggestions accordingly.
Work with Brand Marketing and PR to Identify, domesticate and preserve significant relationships with a broad. spectrum of influencers and affiliate companions to drive content material and income.
Ensuring internet online affiliate marketing alternatives are aligned and activated in line with the general advertising plan.
Brief our in-house artistic crew to create belongings and collateral wanted to execute affiliate campaigns.
Oversee affiliate monitoring and guarantee information and analytics are reporting successfully.
Deliver correct KPI forecasts and enterprise targets.
Advise the broader enterprise on all issues referring to internet online affiliate marketing, up-to-date tendencies and applied sciences, and the advantages it has inside the enterprise.
Liaise with representatives from different efficiency advertising channels to collaborate on broader efficiency advertising tasks and campaigns while making certain, the place doable, exercise is aligned and greatest follow is shared.
Provide in-depth reporting, evaluation, and perception to related stakeholders, highlighting the story behind the precise and forecasted efficiency.
Responsible for all administrative duties in connection with working an environment friendly affiliate programme.
You might want to handle the affiliate funds and course of all invoices.
Your Skillset:
To be a super candidate, you have to be enthusiastic about internet online affiliate marketing and have a deep understanding of learn how to handle and develop an associates program. Ideally, your expertise has been gained from working in a high-growth, multi-channel retail enterprise. You may have an in-depth data of various affiliate varieties and the way they function.
You are data-driven and in a position to utilise stories and dashboards to analyse efficiency. Experience in offering clear reporting, and extra importantly actionable insights on channel efficiency to a large viewers group is essential.
Commercially astute you could have a profitable monitor document within the achievement of targets and aims, with a capability to ship excellence.
You ought to have an understanding of the broader digital advertising panorama (PPC, web optimization, paid social and programmatic channels).
About you:
At least 3 years expertise of working in internet online affiliate marketing in a retail setting.
Experience with an affiliate administration platform is important, an understanding of the Rakuten platform could be very best.
A self-starter with an entrepreneurial perspective. You can plan and handle your time successfully and are expert at juggling competing deadlines throughout a number of tasks.
Meticulous consideration to element and pleasure in your work.
A confirmed monitor document of delivering buying and selling leads to a fast-paced on-line enterprise.
An awesome communicator. You have glorious influencing and negotiating abilities, while constructing skilled, lasting relationships in any respect ranges.
Strong analytical abilities in excel, digital analytics platforms (Google Analytics, and utilizing information to make knowledgeable strategic selections.
Benefits of working with The Fold:
25 days holidays along with the same old financial institution holidays.
Modern West London workplace with complimentary drinks and contemporary fruit.
Inspiring Q&A talks with main professionals.
A Fold Gift card allowance to spend at The Fold.
A Staff low cost coverage with 50% off the complete retail value.
A National Art Pass – enables you to take pleasure in free entry to a whole bunch of museums, galleries, and historic homes throughout the UK and 50% off main exhibitions.
Bike to work scheme, save on the price of bikes and gear.
Regular crew socials. In our workplace, you possibly can count on to take pleasure in complimentary Nespresso espresso, contemporary fruit and treats.
Out of labor we’ve loved Secret Cinema, Crazy Gold, Escape Rooms, Ice skating in addition to having fun with selfmade cocktails and informal beers.
The Fold is an award-winning womenswear model with a mission to empower girls to grasp their ambitions. The model creates stunning, high-quality collections to assist girls to really feel their most assured selves. The Fold has a wide-reaching worldwide viewers and has dressed a few of the world’s most influential feminine leaders and innovators.
Join The Fold Team:
We are an bold, supportive, and passionate crew who love what we do. We are founder-led, and we lead by instance – by no means compromising on high quality. We are dedicated to encouraging equality, range and inclusion throughout our enterprise and inside our groups, creating equal alternatives for workers and candidates.
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