Here is an inventory of product releases and updates for late August from corporations that provide companies to on-line retailers. There are updates on creator partnerships, affiliate marketing online, promotional campaigns, social commerce, shoppable video, person testing, and last-mile logistics.
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Ecommerce Product Releases
Shopify launches Collabs. Shopify has launched Collabs, making it easy for creators to monetize whereas giving retailers a brand new gross sales and advertising and marketing channel. The new characteristic permits creators to browse, uncover, and accomplice with Shopify’s hundreds of thousands of retailers totally free. Shopify retailers can use Collabs to find and handle relationships with creators, giving them a brand new gross sales and advertising and marketing channel to search out and interact with audiences.
Shopify Collabs
SheerID companions with MassiveCommerce. SheerID, a participant in identification advertising and marketing, has joined forces with MassiveCommerce to allow 1000’s of retailers to supply unique provides and reductions to client communities similar to college students, the army, academics, healthcare staff, first responders, seniors, younger adults, and new movers.
HyperTrack raises $25 million for last-mile logistics. HyperTrack, the API platform for logistics tech builders, has raised $25 million in Series A funding led by WestBridge Capital and present investor Nexus Venture Partners. The cash will help firm progress and broaden international engineering groups. The firm additionally introduced the discharge of BuilderX, enabling quick time-to-market for builders constructing last-mile logistics expertise for on-demand use instances.
TikTok introduces Shopping Ads. TikTok’s new Shopping Ads are a three-in-one providing: Video Shopping Ads, Catalog Listing Ads, and Live Shopping Ads. Merchants can scale product catalogs with new designs to seize rising developments and extra placements on TikTok past the For You Page and attain audiences extra more likely to convert.
TikTok for Business – Shopping Ads on TikTok
Sezzle pronounces integration with Klaviyo. Sezzle, a pacesetter within the Pay-in-4 business, has introduced a brand new direct integration with Klaviyo, the e-mail and SMS platform. With Sezzle’s integration, Klaviyo retailers can launch electronic mail and SMS campaigns with versatile financing. In addition, Klaviyo retailers can now provide their prospects Sezzle’s versatile financing choices once they abandon their cart. The Sezzle integration is obtainable to all Klaviyo customers.
UserTesting releases new templates for vacation gross sales. UserTesting has introduced new take a look at templates for its Human Insight Platform to assist retailers put together for the 2022 Black Friday and vacation procuring rush. The template bundle is useful for ecommerce, advertising and marketing, client insights, and digital product groups.
MassiveCommerce and Affirm accomplice to supply adaptive checkout. MassiveCommerce has introduced an expanded, multi-year partnership with the Affirm fee community. With Affirm as MassiveCommerce’s most popular pay-over-time service accomplice, retailers can use Checkout from Affirm and supply eligible prospects with the pliability to decide on their fee schedule.
MassiveCommerce – Affirm
AdAdapted launches new shoppable video adverts. AdAdapted, a shopping-list-marketing platform, introduced the launch of add-to-cart Shoppable Video Ads. Brands can now inform their story whereas rising conversions and gathering buyer insights via a cellular browser, mid-article, or stand-alone video. AdAdapted shoppable video adverts allow ecommerce campaigns on the corporate’s Shopping List Marketing cellular advert platform.
commercetools launches new B2B options. commercetools, a supplier of headless commerce, has introduced new B2B functionalities as a part of its Composable Commerce. commercetools’ Composable Commerce for B2B gives entry to the corporate’s full API portfolio, permitting customers to create and customise experiences essential for his or her enterprise reasonably than tailoring to an out-of-the-box resolution.
Bringg and NRS accomplice to supply native supply from unbiased retailers. Bringg, a supply administration service, and National Retail Solutions, operator of a point-of-sale platform for unbiased comfort shops, bodegas, and different neighborhood retailers, have introduced a partnership. The alliance will allow NRS’s 19,000 retailers nationwide to supply and handle exterior supply suppliers for dwelling supply companies using Bringg’s Delivery Hub.
Bringg – Delivery Hub
https://www.practicalecommerce.com/ecommerce-product-releases-august-31-2022
